Why movements start with "Why?"

Movements don't begin with "How?" and "What?" they begin with "Why?"
Before it is anything else, a movement is a cause.

Simon Sinek explains why.

Nice to watch a presenter who has done away with the distraction of tedious Powerpoint slides.

HT: presentationzen

"Start with Why: How Great Leaders Inspire Everyone to Take Action" (Simon Sinek)